
Industrial Designer
Personal Project
3 days, 2022
Rhinoceros, Keyshot, Adobe CC (Ps, Pr)
Industrial Design, Concept, Visulation, Animation
KETTLE


Market Research & Insights
Given the limited time frame, I began with a rapid market and competitor analysis to identify common trends, pain points, and gaps in existing kettle designs. Most products appeared overly bulky or lacked a clean, modern identity. This revealed an opportunity to design a minimalist, ergonomic product that could stand out through simplicity and thoughtful details.
Design Focus & Direction
Based on the research, I defined the visual direction around clarity, comfort, and elegance. My goal was to enhance usability through form clarity and ergonomic grip, while ensuring that the design aligned with manufacturing feasibility and brand aesthetics.
3D Modeling & Refinement
I translated the selected concept into 3D using CAD software, refining proportions and part transitions. Special attention was given to the kettle’s induction-compatible base, ensuring a seamless integration between new form and existing technology. Every detail was considered to support both visual purity and everyday functionality.


The final kettle design is defined by its simple, elegant form, offering a minimalist silhouette that blends effortlessly into modern kitchens. A key innovation is its use of induction technology, aligning the product with future-forward energy trends. The design emphasizes intuitive interaction, comfortable grip ergonomics, and a subtle base transition that gives it a light, floating feel on the countertop. The product’s surfaces and proportions were carefully considered to reflect clarity, calm, and confidence—three core visual drivers behind the design.
Concept Generation
Working under time pressure, I quickly developed a range of sketches focused on handle integration, lid transitions, and base refinement. I aimed for a design language that would communicate soft precision and visual calm, while supporting intuitive interaction.







Key Contributions
This project demonstrated my ability to deliver high-quality design under pressure, without compromising innovation or execution. By applying clear strategy and intuitive problem-solving, I was able to produce a market-relevant product that communicates elegance and usability within a highly competitive category.

